You run a local business. You want Dayboro eyes, not algorithmic guesswork.
Facebook ads bid you against every gym in Queensland. Google Ads cost you $6 a click. Dayboro.au has 2,134 locally-filtered readers a month. This page explains two separate things you can do here — one free, one paid — and how they’re different.
Two separate products, two different owners
People confuse these. The Lions Business Directory is run — and paid for — through the Dayboro Lions Club. The advertiser platform is run by dayboro.au. You can use both, but the money goes to different places and does different jobs.
The Dayboro Lions Business Directory
Who runs it: The Dayboro Lions Club. The paper-based directory they’ve printed for years — and now the online version as well. We (dayboro.au) host the online version free of charge to the Lions, as a community contribution.
What it costs you: Listings are a paid service of the Lions Club, not of dayboro.au. The Lions set the pricing. Your payment goes to Lions community projects — not to us.
What you get: Your business in the paper directory plus the online directory. Name, contact, hours, location on the map.
Good for: Local credibility and discoverability. Being in the Lions directory tells a Dayboro local that you’re part of the community.
The Dayboro.au Advertiser platform
Who runs it: Dayboro.au directly. This is our paid product, separate from the Lions directory.
What it costs you: $60 one-off signup. Not a subscription. Not monthly.
What you get: Display-ad slot with your headline + image + CTA, shown on rotating pages across the site. A/B test two creatives. Real-time impression + click tracking in your own dashboard.
Where you’re seen: By anonymous visitors only — members see ad-free. That means your ad reaches people who haven’t yet subscribed — fresh eyes, not captured audience.
Good for: Active outreach — putting a specific offer, event, or promo in front of newcomers and browsers.
What $60 actually gets you
Everything about the ad platform is self-serve. Upload the ad, set it live, watch the numbers.
Mostly Dayboro, Samford, Mt Mee, Narangba, Petrie. Your ad rotates through anonymous views.
Upload two creatives. The platform runs them against each other. See which gets the clicks.
Impressions. Clicks. CTR. By hour. By page. In your own admin panel.
No advertisers yet — be the first
The platform is fully built and zero businesses have used it yet. Honest trade: we’ll give the first five advertisers a free month, in exchange for honest feedback and permission to use you as a case study. Email webmaster@dayboro.au or go direct.
See the ad platform Email about the trialHonest note
Dayboro.au doesn’t have the reach of Facebook or Google — if your business is statewide or your customers could be anywhere, spend your marketing budget there. Where this platform earns its keep is local-only businesses (tradies, cafes, real estate, professional services in Dayboro and the surrounding 20km) where 2,000 high-intent locals beats 50,000 random impressions. The $60 is a one-off — no sneaky monthly billing. If the dashboard shows it’s not working for you, don’t renew. Simple as that.